Tudog Marketing

2011-02-15T04:15:43+00:00

The Tudog Marketing Model contains five critical stages of development and implementation. The services Tudog offers assist companies in advancing in each of these vital phases. The Tudog Marketing model is:

Step One: Knowledge
Step Two: Strategy
Step Three: Tactics
Step Four: Implementation
Step Five: Monitoring & Adjustment

Step One: Knowledge - The Information Needed to Make Smart Decisions

Business decisions cannot be made in a vacuum or based on assumptions. Successful business strategies are based on accurate and insightful information about the marketplace, consumer behavior, and the competitive environment. Tudog's Knowledge Services provide companies with all the information necessary to plan and execute success business programs. Services include Market Research, Product Feasibility Studies, Competitive Analysis, and Business Intelligence Reports.

Step Two: Strategy - The Foundation of Operational and Market Based Advantage

Strategy is backbone of every business and the core operational guidelines, from which a company expects to gain market position, compete effectively, communicate with its customer bases and create value. Tudog's Strategy Services provide companies with the critical processes and original thinking to establish well conceived, highly effective strategies. Services include Marketing Audits, Marketing Plans, Branding, and Business Plans.

Step Three: Tactics - The Instruments of Market Strength

Tactics are the channels, tools and materials used in order to implement a solid and carefully planned strategy. Tudog's Tactical Services provide companies with the materials and tools needed to support a comprehensive, integrated marketing program. By combining Tudog's intuitive sense of business and innate creativity, our clients benefits from powerful and highly effective marketing collaterals. Services include Public Relations, Advertising, Direct Mail, Presentations, Brochures, Newsletters, Web Based Marketing, and Creative Marketing Tactics.

Step Four: Implementation - Living the Plan Created to Drive Success

The planning and preparations are the foundations for the implementation - which needs to be timed and executed to extract all the potential the strategy permits. Tudog's Implementation Services provide companies with guidance, support, and assistance during the crucial implementation phase. This includes rolling up our sleeves to help get the job done - keeping the creative ideas flowing and making certain efficiencies are incorporated so the ROI on each marketing dollar is maximized. Services include Market Development, Message Distribution, Channel Management, and Networking.

Step Five: Monitoring & Adjustment - Early Detection & Correction of Marketing Deficiencies

The results of a concentrated implementation effort are only as strong as the strategies and tactics being brought to the market. Tudog believes that marketing - with all the science imbedded - is still very much a process of trial & error. As such, Tudog urges clients to track campaign performance and execute on-the-fly adjustments to maximize results. Tudog's Monitoring & Adjustment Services provide companies with the measurement capacity, instant analysis, and fresh ideas necessary to manage and improve in-motion marketing campaigns. Services include Tracking & Analysis, and Response Measurement.